Avon Anew Platinum Lift & Tighten Day Cream SPF20 – Anti-Ageing Moisturiser for 50+ Skin (50ml)

Rediscover firmer, more lifted-looking skin with Avon Anew Platinum Lift & Tighten Day Cream SPF20.

Specially developed for mature skin, this advanced anti-ageing moisturiser is co-created with dermatologists and scientists to help visibly lift, tighten and smooth your complexion. Powered by Avon’s award-winning Protinol™ technology, it works to boost collagen production and restore skin’s youthful resilience.

Enriched with arginine and skin-loving ingredients, this day cream helps improve elasticity, reduce the appearance of fine lines and deliver a smoother, plumper look—while SPF20 provides essential daily sun protection.

✨ What You’ll See:

• Skin appears visibly lifted in just 2 days
• Fine lines look smoother within 1 week
• Skin feels firmer, plumper and more elastic

💜 Key Benefits:

• Helps lift and tighten mature skin
• Boosts collagen with Protinol™ technology
• Smooths the appearance of fine lines & wrinkles
• Improves skin elasticity and firmness
• Provides SPF20 protection against UV damage
• Deeply hydrates and nourishes skin
• Designed for 50+ skin

💛 Why You’ll Love It:

• 8/10 agree it helps firm and tighten skin
• Visible results in as little as 2 days
• Restores confidence in ageing skin
• Perfect for daily anti-ageing skincare routine

💄 How to Use:

After cleansing and applying serum, gently massage the cream into your face and neck using upward and outward motions. Use every morning for best results.

🔄 Complete Your Routine:

Pair with:

• Anew Skin Renewal Power Serum
• Anew Platinum Lift & Tighten Night Cream

🎯 Perfect For:

• Mature skin (50+)
• Loss of firmness & elasticity
• Fine lines & wrinkles
• Daily anti-ageing skincare