anti ageing day cream Avon Anew Ultimate SPF20 firming moisturiser plumping skin collagen boost
Avon Anew Ultimate Firm and Supple Day Cream SPF20 anti ageing moisturiser firming plumping mature skin

Avon Anew Ultimate Firm & Supple Day Cream SPF20 – Anti-Ageing Moisturiser for 40+ Skin (50ml)

Regular price £12.99 £0.00 Unit price per
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Reveal firmer, smoother, more youthful-looking skin with Avon Anew Ultimate Firm & Supple Day Cream SPF20.

Specially designed for skin in your 40s, this advanced anti-ageing moisturiser helps restore firmness, improve elasticity and smooth the appearance of fine lines and wrinkles. Co-created with dermatologists and scientists, it’s powered by Avon’s award-winning Protinol™ technology to boost collagen production and strengthen skin structure.

Enriched with phloretin, this lightweight day cream helps improve skin tone, enhance suppleness and deliver a radiant, healthy-looking glow—while SPF20 provides essential daily protection against UV damage.


✨ What You’ll See:

  • Skin feels firmer in just 2 days
  • Fine lines and wrinkles appear reduced within 1 week
  • Skin tone looks more even and radiant

💜 Key Benefits:

  • Helps firm and smooth skin in your 40s
  • Boosts collagen with Protinol™ technology
  • Improves skin tone and texture
  • Enhances skin’s suppleness and elasticity
  • Reduces the appearance of fine lines & wrinkles
  • SPF20 for daily sun protection
  • Hydrates and nourishes skin

💛 Why You’ll Love It:

  • 9/10 agree skin looks and feels firmer and smoother
  • Visible results in as little as 2 days
  • Lightweight, non-greasy formula
  • Perfect for daily anti-ageing skincare

💄 How to Use:

Apply in the morning to cleansed skin. Gently massage into your face and neck using upward and outward motions.


🔄 Complete Your Routine:

For best results, use with:

  • Anew Skin Renewal Power Serum
  • Anew Ultimate Firm & Supple Night Cream

🎯 Perfect For:

  • Skin in your 40s
  • Loss of firmness & elasticity
  • Fine lines & uneven skin tone
  • Daily anti-ageing skincare

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